Why are license plates on cars in comercials the same color as the car? Why not leave them off?

Question:
Almost any car commercial (and some print ads) have the license plate of the car the same color as the car. You can make out the raised numbers and letters on the plate, but its color matched to the vehicle. I can understand not wanting a specific state license plate, but why not just leave it off altogether?

Answers:

so i got a ticket yesterday....?

that way they can film one commercial for all 50 states, and not have to worry about any feelings of animosity between states.

Is a spicer 6 or 60 axle a good off road axle?

someone who lives in alabama, for instance, might associate a car with ted kennedy if he sees a massachusetts licence plate in a car commercial, which may not be the image the car company wants.

Jeep Wrangler Steering Column Bearing?

it's kind of childish, but hey, that's advertising for you.

---

Is this the way of the chelsea tractor?

I have often wondered the same thing. So far, the only thing that I have come up with is this: It must be a marketing thing. My guess is that the advertising companies feel that a person can more easily see themselves in a vehicle that does not look like it belongs on a showroom floor. The paper dealer plates or no plate at all gives a car the look of being un-owned, or sterile. The advertisers likely want the person seeing the ad to picture themselves in the car, or picture the car as their own. It is harder to picture something as yours and as being personal when it is plainly sterile and un-owned. That's just my best guess.

Texas driver's manual?

As to the answer below, I would disagree. If that logic were true, then they could simply leave the plate off the car. However, the question asked was why they go the extra step to add the monochromatic ambiguous plate.

---

Do auto rental agencies satellite track their cars?

I'm assuming you are talking about the rear plate when it is located on the trunk lid. This is because, if you remove a license plate mounted on the trunk lid, it's not the most attractive thing. So, to avoid this unsightly feature, a color-matched "plate" is placed over it. The hope is actually that you won't notice it, but if you do, that's why the numbers are there. (I'm a marketing major)

---

More Questions & Answers ...

How long does it take to get your UK Drivers licence?

will my car will be tow if i have expire plate?

For those of you who know NICE cars...?

If you have your husbands ashes with you in the carpool lane is that considered another person?

Is it possible to remove the top-speed limiter found on hi-performance German cars?

Transport company name?

Why do we drive on Parkways and park on Driveways ??

Drifting...?

I just took my final theory test but I failed. Any help on this?

Which gear uses more fuel?

This article contents is post by this website user, CarQnA.com doesn't promise its accuracy.