Why do you think toyota chose France over the United Kingdom as a location for its new plant?

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Economically, it makes sense to manufacture products close to the markets. And there is no sense in building cars on an isolated little island, then having to ship cars to their markets?

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The Yaris is a small car. France, Italy, Spain are small car markets.

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Toyota already had one factory in UK. Clearly, it would not make sense to increase exposure to the economic fluctuations of UK. The pound is particularly volatile against the Euro.

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Since establishing the French factory, they have built another in Czech Republic to build an even smaller car focussed on East Europe.

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Peter

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Because the french are stupid enough to buy toyotas garbage.

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Maybe they like French wine better than English beer?..

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Does it really matter?

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possibly the French government is holding out a massive carrot i.e lots of cash to Toyota to build there with massive grants as well,I just hope the French workers proceed in their normal lazy/unionised manner,that would mean a pull out and relocation to Burnaston in Derbyshire where Toyota have a plant
British car workers are the best in the world ask Honda and Nissan,

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There is a larger labor pool of experienced autoworkers in France, and transport is easier from the continent to points across Europe.

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Toyota needs open access to its primary market -- old people, and France provides that too!

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I pray it's because they want to embarrass Peugeot but I fear this may be the beginning of the end for Toyota.
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